Investing in professional images
also means investing in your styling choices
Find my tips and tricks below!
The best way to understand how to combine colors to achieve various looks and moods is to read up on Color Theory. Here's a quick breakdown:
- Analogous colors are the combination of three colors that appear directly next to one another on the color wheel
- Most harmonious of color combinations
- Vary shade, tint, tone, etc so that these colors combined are not overpowering
- Within this color combination one color acts as the dominant hue while the others lend support
- Complimentary colors are the combination of two colors directly across from one another on the color wheel
- This will create the most bold look with the highest contrast
- Start with a primary color as the base for your outfit and wear it's compliment as your accessory choice
- Monochromatic means sticking to one color combination
- Hardest to pull off
- Mix up your shades, tints, tones and saturation as well as design elements like the texture or structure of the fabric to successfully create this look
Split Complimentary Colors
- Split Complimentary is achieved by taking a base color then pairing it with colors directly next to it’s adjacent color.
- For example, a green-blue (teal) is paired with red and red-orange to create a split complementary.
- Similar effect of a complimentary color scheme, but usually more flattering and adds more dimension.
- Triadic colors are the combination of 3 colors that are all equidistant from one another on the color wheel
- This produces a very vibrant color combination
- Start with one color as the base for your outfit and wear the other two as your accessory pieces.
Stick to 2 - 3 colors for your wardrobe. Incorporating more than 3 colors might be distracting and take away from who we want to photograph, you!
Is a color in it’s purest form.
Tint, Tone, and Shade
Are all derivatives of Hue. Tint = hue + white, tone = hue + grey, shade = hue+ black. These four elements are used to create the color your eyes see.
Are all derived from shades of Red Orange and Yellow. Warm colors look best on warmer skin tones and gold jewelry.
Are all derived from shades of Blues, greens, violets and pale pinks. Cool colors look wonderful on pale skin with pink undertones and silver jewelry.
Layering when not overdone, adds depth, dimension and style to any wardrobe. Layer with jewelry, scarves, vests, and cardigans.
Don't be afraid to incorporate pattern into your wardrobe. However if you do remember these simple rules:
Geometric Shapes with straight edges and pointed lines convey a powerful and assertive feeling
Organic shapes or patters with curved edges convey a calming meditative feeling
If you do decide to incorporate a pattern into your wardrobe only incorporate one pattern. Example: stripes, florals, polka dots etc.
Complimenting One Another
Taking all of the above information into consideration the main thing to remember is to coordinate outfits as best as possible.
To do so, stick to 2-3 colors for both of your wardrobes. You want each color to appear in different places throughout your outfit. So for example if you are thinking of wearing white shirts and black pants, switch it up so she wears a black blouse with white jeans, he wears a white button up with black jeans. Better yet she throws on some yellow earrings and a pair of yellow heels, he throws on yellow suspenders and yellow socks. Just like that you have your 3 color combos that make up a matching yet complimentary wardrobe!
Unless you typically wear heavy makeup daily, your makeup should accentuate your features not change them.
If you do not typically wear makeup I would still recommend you apply at least the below items to even out your skin tone. If you do not typically wear lipstick I would avoid it, unless you are doing multiple looks and you would like one look to be more bold.
If you are going to a makeup artist to get your makeup professionally done, then the best way to explain what style makeup you want is a "daytime look" or "wedding makeup". For a more formal look feel free to spruce it up a bit!
See some of my recommendations below:
You want your skin to look natural and healthy.
Skip the Spray Tan
I do not recommend airbrushing or spray tans before photoshoots! This can cause unevenness and might produce an orangish color effect in the camera.
If you would like a heavier coverage, use a foundation that is non reflective and meant for photography. Anyone at your local Macy's will be able to advise on this.
This moisturizer is a bit of an investment, but I would recommend this product to anyone and a little goes a long way. Just one droplet size, per application plus it has built in SPF (15) and is tinted to even out your skin tone and reduce blotchiness. So you will be saving your skin from harsh UV rays throughout the day and looking radiant and glowing. What's best is if you don't like makeup this is the best product I have ever used! It does not appear as though you have makeup on once applied and is lightweight and breathable.
Tip #1: If you need to test out a moisturizer in a store you can usually do this for free with one of the tester bottles. Simply apply the foundation on the back of your hand in a circular motion. Utilize various parts of your hand and see which matches your skin tone the best.
Tip #2: Don't forget your neck! Oftentimes people might forget to apply makeup below their jawline. Graulending makeup down to your neck will help blend color into your skin.
To appear more awake and lively go for a look that gives your eyes a subtle pop!
A little mascara goes a long way and will help your eyes pop and make you look more awake for your photos! For the price this is a great find. I would go with the non waterproof version so you can easily remove if you make a mistake when applying.
Neutral Eye Shadow Palettes
I would stick to neutral beige colors or peaches depending on your skin tone. Below are suggestions if you would like to add a bit of dimension to your eyes.
You want to make sure you wear your hair in a style that is more of an everyday look. If you always wear your hair curly, I would avoid straightening it for our shoot. You want your clients to recognize that person in the photograph!
I have curly hair and this is one of the best mousse products I have ever used! The price is unbeatable and it will not leave your hair stiff or sticky, but it will tame your fly aways and define your curls. Great buy!
MY PHOTOGRAPHY STYLE
We will laugh a lot. Just sayin'! For lifestyle sessions, be prepared with props that depict you as a couple.
Build a "time Capsule"to take to our shoot! Include 7-10 items and relive your best moments together with your favorite memories, cards, jewelry, keepsakes, right there in front of the camera. Be sure not to look at your time capsule together until we are at the shoot. Have each person contribute a few items so it is a surprise when you have a look) ! Are you a health coach and you work with clean eating, lets go to a market and capture just that. Feel free to be as creative as you want with this part right here.
Do not be afraid to use props! In fact, please bring them. Anything that better helps tell a story of who you are as a couple works well! Maybe for instance you often go hiking and bring a picnic lunch when you do? Let's stage a picnic in the woods. Props help tell a story ad convey a message.
Let's capture what you do up close and personal! Details tell a story and are also great for remembering the small things in life.